Indy 500 Weekend Visuals | MELT EVERYTHING

MELT supported multiple Indy 500 race weekends across both major music stages at Indianapolis Motor Speedway: the early-morning Snake Pit electronic stage and the larger-format Carb Day / Legends Day concert stage. The work went far beyond the 2017 promo fly-through. On site, the team created, programmed, and operated visuals for artists, race-weekend programming, and event brands including Miller Lite and Firestone.

For the Snake Pit, MELT built custom show loops, sponsor content, and VJ-ready LED looks for EDM lineups that included A-Trak, Steve Aoki, Kaskade, Martin Garrix, Skrillex, and more. For Carb Day and related IMS concert programming, the wider stage package supported major headliners including Journey, Brad Paisley, Kid Rock, and others, tying artist visuals, live camera feeds, sponsor graphics, and event identity into one cohesive race-weekend visual system.

Scope: stage visual design, VJ operation, sponsor and brand content, media server support, live camera integration, and 3D promo fly-through renders for the Indy 500 event grounds.

Client: Indianapolis Motor Speedway / Indy 500. Brands: Miller Lite, Firestone. Visuals: MELT Creative archive. Select stage photos: Indianapolis Motor Speedway and INDYCAR.

indy 500indianapolis motor speedwaysnake pitcarb daylegends daymiller litefirestonejourneykid rocklive visualsvjstage visualsevent promo

Original archived URL Indianapolis Motor Speedway Snake Pit recap INDYCAR 2016 Carb Day gallery